Sales & Marketing Plan 2007 - 2008 - 2009 ...
Soft Drink Market - Our Objective

◊ The Soft Drink Market is continuously expending 27% to 30% P.A due to increase in per capita consumption High Income, Media & availability.
◊ Strategic move & growth in home Market segment due to Pet Large Packages (NR Packages).
◊ Further growth expected due to growth in population.
◊ Growth in Village due to more income levels & trend towards Urbanization
◊ Availability of products in province in far flung areas.
◊ International Media coverage and due to 100 T.V Channels available (Freedom of Electronic Media sponsors by Soft Drink Companies).
◊ To take maximum share in Market - More Capital Investment needed in Infrastructure.